Friday, 23 October 2009

Advertising campaign case study:trident

-Who is the audience being targeted and how do you know?
-I think that it is being targeted at 13-19 year olds boys/males as they show images and speak about what alot of teens would have at our age like friends girlfriends.
-List the different advertising media and trident campaign uses:
-They use a wide range of media like;radio advertising,images and posters with powerful influence by useing shocking images.
-What is the message of this campaign and what strategies have they used to get this across:
-They have used what the male had before he was in gun crime and what he misses also things what he was going to do in his career before he got put into prison.
-What do you think is the most effective medium?why?
-I think that radio advertising has the most powerful impact for me because it crates image/pictures and a story in your mid and you can hear what they feel like.
-Do you think this campaign is relevant and effective for the target audience?How?
-Yes because it shows images and text of what he had before but what he know does not have as he went down the wrong roads and he know misses;his family,things he had daily.