changes

changes...

At the start of the campaign designing i started off with a small group doing childhood obesity but as we progressed we decided that the campaign was not very well thought of and we joined to another group and started doing a self harming campaign which is much better.

feedback

feedback

All of the feedback to our campaign is on our group blog as we did not receive individual feedback as we did the campaign in groups.

Information about campaigns

aims of campaigns:

1-to get adults to understand that children will follow and copy what you are doing.

2-to stop teenagers from carrying and using a gun.

3-to stop people from drink driving.

4-to stop people smoking.

5-to use contraception.

message of the campaign:

1-to stop smoking because it effects your children (3-9)

2-when you use a gun you will end up dying(11-17)

3-to stop people drink driving and putting things before you.

4-when you have a cigarette you get addicted and get hooked on it.

5-when you have sexual intercourse transmitted diseases are not seen and are unexpected.

target audience:

1-parents and young adults,adults that smoke around the children.

2-teenagers and people that carry a gun.

3-adults and old teenagers(16-24)

4-mid-teenage and adults(6-24)

5- mid-teenagers and young adults(16-24)

strategies used:

1-the children are copying the everyday things that there parents use,using young innocent

children.

2-having a dead body in a morgue,a good slogan to stop people carrying a gun.

3-putting things that can happen when you drink and drive and a good heading.

4-shocking images and a slogan.

5-a picture of a man and a slogan.

poster campaign

poster campaign

Trident campaign

main image:A thumbprint in red to show that you will always have the picture od the person you have hurt.

caption:caption and the slogan re the same.

slogan:caption and the slogan are the same.

mode of address:direct language towards the audience.

message:if you tell the police about what has happened then you are just as bad as the person who committed the crime.

action line:www.stoptheguns.org.......i think that the address is for if you know anyone who is about to commit a crime or already has.

logo:there is no logo

drug driving

main image:a picture of a big eye with a pupil showing that taking drugs gives you symptoms.

caption:your eyes will give you away showing one of the symptoms you have when you take drugs.

slogan:caption and the slogan is the same.

mode of address:direct language towards the audience.

message:putting across that do not take drugs and then drive because you are only going to get caught.

action line:you can get information on the think website.

logo:think! is the logo basically to put across you need to think before what you are about to commit to.

As well as having poster campaigns they also have radio ads which they change regularly so that it captures the audience the adverts are very effected as they hit hard on teenage boys(wanna be gangsters)to try and stop them carrying guns,knives and weapons.Also having adverts that hit hard on boys they also have them for girls in relationships with the boys that try to protect them.

week 5

week 5:

In the fifth week we started putting things on our individual blogs that we hadn't already completed a kind of catch up to make sure everything is there.

week 4

week 4:

In the forth week we started finishing off all of the work that we had started like;putting everything on the blog,making sure we had completed all given tasks etc.I had created a plan of what we were going to do for the second radio ad and made a beginning start.

week 3

week 3:

In the third week we started designing the radio ad getting people to do voice overs etc....

we then edited the radio ad to meet the standards needed it was fun and in the end ended out to be a really good advert that we created.

week 2

Week 2:

The second week during the campaign we actually designed the poster as a group inputing ideas and thoughts.As we have a big group we had to do double to what everybody else was doing as it wouldn't be fare on others if everybody just lazed around and left one to do all the work.